What is PuffinScout?
PuffinScout finds where AI gets your brand wrong, tells you what to fix, and turns up the Reddit threads where your buyers are asking.
Updated 15 Aug 2026
PuffinScout finds where AI gets your brand wrong, tells you what to fix, and turns up the Reddit threads where your buyers are asking.
Nobody can edit an AI answer, and no tool can promise you a place in one. What you can work on is the thread behind it, and who gets named there.
Anyone whose buyers ask an AI assistant, check listings, or research on Reddit before they buy.
Give it your website. It fills in a profile you edit, then every run hands you a short list: places to get listed, mistakes to fix, and Reddit threads worth answering.
It starts in karma warmup: every suggestion is a plain helpful comment, with no brand name and no link, until the account has real history.
Everything PuffinScout reads is either public or something you gave it.
No. PuffinScout never posts, votes or messages on Reddit, and never asks for your password. You tell it what you posted, so the next run counts it.
It is built around what Reddit's own self promotion guidance asks for, and it refuses to suggest a mention where a subreddit forbids one.
It holds you to one post naming your brand for every nine helpful ones, over a rolling 30 days. Until the count is there it stays locked.
It is an independent product, not affiliated with, endorsed by or sponsored by Reddit, Inc. Reddit is a trademark of Reddit, Inc.
| Plan | Monthly (USD) | Yearly (USD) | Brands |
|---|---|---|---|
| Starter | $19 | $190 | 1 |
| Growth | $79 | $790 | 3 |
| Pro | $249 | $2,490 | 8 |
| Agency | $399 | $3,990 | 15 |
Your first report is free: see real output before you pay. After that, plans differ only by how many brands you run. Stop at the end of any paid period.
Every plan tracks a full list of buyer questions, then re-checks a smaller set each week against the four AI engines: ChatGPT, Perplexity, Claude and Gemini. Top plans add daily checks.